Black Friday 2026 is shaping up to be a prime time for snagging incredible OLED TV deals. If you’re after stunning picture quality, the LG 65-Inch OLED evo C5 Series stands out for its advanced gaming features and Art Gallery Mode, making it perfect for gamers and decor enthusiasts alike. Meanwhile, the Samsung 77-Inch S84F offers a larger, Pantone-validated display with vibrant colors and smooth motion—ideal for sports and cinematic lovers. For those on a budget, the Sony 48 Inch A90K provides compact, high-end OLED quality in a smaller size, though it comes with a higher price point relative to its size. These picks reflect a balance of premium features, size options, and price points, but each makes tradeoffs in complexity, price, or longevity.
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Key Takeaways
- The LG C5 offers the most comprehensive gaming and art features but at a premium price.
- Samsung‘s 77-inch model delivers larger size and vivid colors, suitable for big rooms and cinematic experiences.
- Sony‘s 48-inch OLED is a compact, high-quality choice, but OLED burn-in risk remains a concern.
- Higher-end models tend to come with more complex setups and higher costs.
- Balance your room size, gaming needs, and budget when choosing among these top deals.
| LG 65-Inch OLED evo AI 4K C5 Series Smart TV (OLED65C5PUA, 2025) |  | Best Overall OLED for Gaming and Art Enthusiasts | Screen Size: 65 inches | Resolution: 4K | Technology: OLED evo | VIEW ON AMAZON | See Our Full Breakdown |
| LG 65-Inch OLED AI 4K B6 Series Smart TV (2026 Model) |  | Best for Cinematic and AI-Enhanced Viewing | Screen Size: 65 inches | Resolution: 4K | Processor: A8 AI Processor 4K GEN3 | VIEW ON AMAZON | See Our Full Breakdown |
| Samsung 77-Inch Class OLED S84F Series Smart TV (2025 Model, 77S84F) |  | Best for Large-Scale Cinematic and Sports Viewing | Screen Size: 77 inches | Resolution: 4K | Processor: NQ4 AI Gen2 | VIEW ON AMAZON | See Our Full Breakdown |
| LG 65-Inch Class OLED evo AI 4K C6 Series Smart TV with Dolby Atmos and Dolby Vision |  | Best for Gaming and Smart Content in a Compact Size | Screen Size: 65 inches | Resolution: 4K | Processor: a11 AI Processor Gen 3 | VIEW ON AMAZON | See Our Full Breakdown |
| Sony 48 Inch A90K BRAVIA XR 4K HDR OLED Smart Google TV |  | Best for Compact High-End OLED with Deep Blacks | Size: 48 inches | Resolution: 4K HDR | HDR Support: Dolby Vision | VIEW ON AMAZON | See Our Full Breakdown |
| oled tv deals black friday | Resolution | Screen Size | HDR | Gaming Features |
|---|---|---|---|---|
| LG 65-Inch OLED evo AI 4K C5 S | 4K | 65 inches | Dolby Vision | NVIDIA G-Sync, AMD FreeSync, VRR, 144Hz |
| LG 65-Inch OLED AI 4K B6 Serie | 4K | 65 inches | Dolby Vision | 120Hz, VRR, G-Sync |
| Samsung 77-Inch Class OLED S84 | 4K | 77 inches | OLED HDR | — |
| LG 65-Inch Class OLED evo AI 4 | 4K | 65 inches | Dolby Vision, HDR10 | 165Hz, G-Sync, FreeSync |
| Sony 48 Inch A90K BRAVIA XR 4K | 4K HDR | — | — | HDMI 2.1, 4K/120Hz, VRR |
More Details on Our Top Picks
LG 65-Inch OLED evo AI 4K C5 Series Smart TV (OLED65C5PUA, 2025)
This LG model stands out for its stunning 4K picture quality powered by OLED evo technology, with self-lit pixels and Dolby Vision for vivid imagery. Its gaming features—including NVIDIA G-Sync, AMD FreeSync, VRR, and up to 144Hz refresh rate—make it a top choice for gamers, though these features contribute to its higher price. Its Art Gallery Mode turns the TV into a decorative piece when not in use, appealing for modern decor lovers. While its premium price may be a barrier, this model’s combination of performance, style, and smart features makes it a versatile pick, though potential for burn-in remains for static static images.
Pros:- Exceptional picture quality with Dolby Vision
- Advanced gaming features including high refresh rate
- Elegant design with Art Gallery Mode
- Smart processor for vivid images
Cons:- Premium price point
- Complex feature set may require learning
- Potential burn-in risk
Best for: High-end gamers and art lovers wanting a versatile, premium OLED
Not ideal for: Budget buyers or those concerned about static images over long periods
- Screen Size:65 inches
- Resolution:4K
- Technology:OLED evo
- HDR:Dolby Vision
- Audio:Dolby Atmos
- Gaming Features:NVIDIA G-Sync, AMD FreeSync, VRR, 144Hz
Our verdict“A top-tier OLED suited for gamers and decor-conscious users willing to invest in premium features.”
LG 65-Inch OLED AI 4K B6 Series Smart TV (2026 Model)
This LG B6 Series emphasizes cinematic features with Perfect Black, Perfect Color, and AI-enhanced picture and sound. It supports Dolby Vision and Atmos, with Filmmaker Mode to preserve original visuals. Its gaming capabilities include 0.1ms response time and up to 120Hz refresh rate, making it suitable for fast-paced gaming. The smart platform, featuring webOS and customizable artwork, offers a rich multimedia experience. While it shares many high-end features with the C5, its slightly more streamlined design and AI processing make it a compelling choice for cinephiles and gamers seeking a balance of performance and style.
Pros:- Excellent picture quality with perfect blacks
- AI processing for optimized visuals and sound
- Rich cinematic features including Dolby Vision
- Good gaming response time
Cons:- Pricey for its size
- Setup may be complex for some users
Best for: Cinematic enthusiasts and users seeking AI-enhanced visuals and sound
Not ideal for: Those seeking maximum gaming refresh rates or Art Mode features
- Screen Size:65 inches
- Resolution:4K
- Processor:A8 AI Processor 4K GEN3
- HDR:Dolby Vision
- Sound:Dolby Atmos
- Gaming Features:120Hz, VRR, G-Sync
Our verdict“Ideal for cinephiles and AI lovers wanting a sleek, cinematic OLED experience.”
Samsung 77-Inch Class OLED S84F Series Smart TV (2025 Model, 77S84F)
Samsung’s 77S84F delivers a larger-than-life OLED experience with AI-enhanced 4K quality, Pantone validation, and vibrant colors. Its 120Hz refresh rate ensures ultra-smooth motion, perfect for sports and fast action. The sleek design fits well in spacious rooms and its platform offers access to thousands of channels, making it a comprehensive entertainment hub. While its size and high-end features come with a premium price, this model is well suited for viewers who want a flagship-sized OLED that’s equally adept at gaming, movies, and sports.
Pros:- Vivid, Pantone-validated colors
- Excellent motion handling at 120Hz
- Large 77-inch display for immersive viewing
- Smart platform with extensive content access
Cons:- High cost due to size and features
- Setup complexity for some users
Best for: Big rooms, sports fans, and cinephiles seeking size and color accuracy
Not ideal for: Smaller spaces or budget-conscious buyers
- Screen Size:77 inches
- Resolution:4K
- Processor:NQ4 AI Gen2
- HDR:OLED HDR
- Color Validation:Pantone
- Refresh Rate:120Hz
Our verdict“A premium large-screen OLED ideal for those with spacious rooms and a focus on vibrant visuals.”
LG 65-Inch Class OLED evo AI 4K C6 Series Smart TV with Dolby Atmos and Dolby Vision
This LG OLED evo C6 Series packs a punch with self-lit pixels and the a11 AI Processor Gen 3 for stunning visuals. Its support for Dolby Vision and Atmos makes it a cinematic contender, while the 165Hz refresh rate and G-Sync support cater to gamers who demand ultra-smooth gameplay. Its smart platform on webOS 2026 provides access to over 400 free channels and on-demand streaming. The slightly smaller 65-inch size makes it perfect for medium-sized rooms, but the high-end gaming features come at a premium price, and static images could pose burn-in risks over time.
Pros:- Vivid picture with perfect blacks
- Supports Dolby Vision and Atmos
- Fast gaming response with 165Hz
- Smart platform with extensive content options
Cons:- Higher price for premium gaming features
- Potential burn-in over extended static use
Best for: Gamers and smart content lovers in medium-sized rooms
Not ideal for: Smaller rooms or viewers not focused on gaming
- Screen Size:65 inches
- Resolution:4K
- Processor:a11 AI Processor Gen 3
- HDR:Dolby Vision, HDR10
- Audio:Dolby Atmos
- Gaming Features:165Hz, G-Sync, FreeSync
Our verdict“An excellent choice for gamers and smart content fans who want a compact yet powerful OLED.”
Sony 48 Inch A90K BRAVIA XR 4K HDR OLED Smart Google TV
The Sony A90K offers a compact but high-performance OLED with deep blacks and vibrant colors. Its XR processing enhances picture depth, and support for Dolby Vision plus Dolby Atmos creates a premium cinematic experience. Its gaming features include HDMI 2.1, 4K/120Hz, VRR, and ALLM, making it suitable for gamers who want a smaller, high-end TV. The smart Google TV platform provides access to extensive streaming options, but the smaller size may limit its appeal for larger rooms, and its premium price warrants consideration given the size.
Pros:- Excellent picture quality with deep blacks
- Supports Dolby Vision and Dolby Atmos
- Gaming-friendly with HDMI 2.1
- Smart Google TV platform with wide app access
Cons:- Premium price for small size
- OLED burn-in risk remains
Best for: Small spaces, gaming, and high-end users wanting a compact OLED
Not ideal for: Large living rooms or those seeking a bigger screen
- Size:48 inches
- Resolution:4K HDR
- HDR Support:Dolby Vision
- Smart Platform:Google TV
- Gaming Features:HDMI 2.1, 4K/120Hz, VRR
Our verdict“A high-end compact OLED perfect for small rooms and gaming, but size limits its suitability for large spaces.”
How We Picked
We selected these OLED TVs based on their popularity for Black Friday deals, feature sets, picture quality, and overall value. Priority was given to models with recent updates, positive reviews, and distinct roles—whether for gaming, cinematic viewing, or space constraints. We compared specs like refresh rates, processing power, color accuracy, and smart platform capabilities, ensuring each pick offers a unique benefit while considering potential drawbacks like price or complexity.
| oled tv deals black friday | HDR | Processor |
|---|---|---|
| LG 65-Inch OLED evo AI 4K C5 S | Dolby Vision | — |
| LG 65-Inch OLED AI 4K B6 Serie | Dolby Vision | A8 AI Processor 4K GEN3 |
| Samsung 77-Inch Class OLED S84 | OLED HDR | NQ4 AI Gen2 |
| LG 65-Inch Class OLED evo AI 4 | Dolby Vision, HDR10 | a11 AI Processor Gen 3 |
| Sony 48 Inch A90K BRAVIA XR 4K | — | — |
Factors to Consider When Choosing Oled Tv Deals Black Friday
Choosing the right OLED TV during Black Friday involves balancing size, features, and budget. OLED technology offers unmatched contrast and vibrant colors, but understanding key specs can help you find the best fit for your home. Consider your primary use—gaming, cinematic viewing, or decor—and room size to narrow down options effectively.
Size and Room Fit
Measure your space carefully. Larger models like Samsung’s 77-inch S84F are ideal for big rooms and immersive experiences but can overwhelm smaller spaces. Compact options like Sony’s 48-inch A90K suit smaller rooms or secondary setups, with the tradeoff being less impact for tight spaces.
Picture Quality and Features
Look for models with Dolby Vision and Dolby Atmos for cinematic quality. For gaming, prioritize refresh rates above 120Hz, VRR, and low response times. The LG C5 and C6 series excel here, but they come at a premium. If color accuracy and size are less critical, models like Samsung’s larger S84F excel in vibrant, validated colors.
Smart Platform and Ecosystem
Choose a smart platform that matches your streaming habits. webOS on LG models provides user-friendly navigation and art modes, while Google TV on Sony offers extensive app support. Samsung’s Tizen system also offers a broad content library. Consider compatibility with your existing devices and preferences for voice control.
Price and Long-Term Investment
Premium models with advanced gaming or cinematic features cost more but often include future-proof HDMI 2.1 ports and AI processing. Budget models may sacrifice some features but still deliver excellent OLED picture quality. Weigh your usage needs against the investment to find the best value.
Frequently Asked Questions
Are OLED TVs worth it during Black Friday sales?
Absolutely, Black Friday typically offers significant discounts on OLED TVs, making it a prime time to buy. Given their superior contrast, vibrant colors, and slim design, OLEDs provide a premium viewing experience that justifies the purchase for most home entertainment setups during these sales periods.
What should I consider when choosing between LG and Samsung OLEDs?
LG OLEDs are renowned for their picture processing, cinematic features, and art modes, making them ideal for movie lovers and design integration. Samsung models often emphasize larger sizes, vibrant color validation, and gaming features like ultra-smooth motion. Your choice depends on whether your priority is cinematic quality or size and gaming performance.
Is size really that important for OLED TVs?
Size is crucial because it impacts immersion and fits your space. Larger screens like the Samsung 77-inch are great for big rooms or home theaters, but they require more room and a higher budget. Smaller models like the Sony 48-inch are perfect for limited spaces but won’t deliver the same cinematic impact in a large room.
Do OLED TVs have issues with burn-in?
Yes, burn-in remains a concern, especially with static images or logos displayed over long periods. While modern OLEDs include features to mitigate this risk, users should avoid leaving static images on screen for extended times to maximize the TV’s lifespan.
Are gaming features like 120Hz and VRR worth paying extra for?
If gaming is a primary use, then yes. Features like 120Hz refresh rate, VRR, and low response times significantly improve gameplay smoothness and responsiveness. These features are especially valuable for fast-paced titles and competitive gaming, making higher-end OLEDs a worthwhile investment for gamers.
Conclusion
For gamers and tech enthusiasts willing to invest, the LG C5 and C6 series offer the best combination of gaming, cinematic, and artistic features. Those with large living rooms seeking size and color accuracy should consider Samsung’s 77-inch OLED. Budget-conscious buyers or those in smaller spaces might prioritize Sony’s compact A90K, but should be mindful of burn-in risks. Ultimately, your choice hinges on space, usage priorities, and budget, with each model offering distinct advantages for different buyer profiles.
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